Tourism promotion strategy step towards publicizing archaeological destinations: Parliamentarian

Nehal Samir
1 Min Read

Head of the tourism and aviation committee in the House of Representatives, Nora Ali, affirmed that the media strategy for tourism promotion in Egypt is an excellent step to publicize Egypt’s tourism and archaeological destinations.

Ali said, in a press statement on Sunday, that the new strategy comes in light of the enormous achievements and events that dazzled the world and the events that Egypt witnessed during the last period under the directives of President Abdel Fattah Al-Sisi.

She stressed that Egypt possesses the most important tourist and archaeological destinations globally.

Ali mentioned that the international promotional campaign for Egyptian tourism that will be launched for three years, starting in the last quarter of this year, is very important and will positively impact revitalizing the tourism movement.

She added that the media strategy for tourism promotion in Egypt is of great importance in highlighting Egyptian tourist destinations as diversified areas that meet different age groups and tastes.

She stressed the importance of the promotion of Egyptian tourist destinations, especially after the preventive and precautionary measures that the Egyptian state successfully implemented during the last period in light of the coronavirus pandemic.

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