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Madinet Masr unveils Origami, a signature community by Minka in Taj City

Daily News Egypt
Daily News Egypt
4 Min Read
Madinet Masr unveils Origami, a signature community by Minka in Taj City

Madinet Masr, one of Egypt’s leading real estate developers, has launched its latest project, Origami, in Taj City, New Cairo. Origami is a signature community by Minka, a subsidiary of Madinet Masr that provides innovative and distinctive real estate products. The launch of Origami is part of Madinet Masr’s expansion strategy and ambitious plan that embraces innovation to meet the diverse aspirations of customers and to further develop Egypt’s real estate market. Minka is also the developer behind The HOFT, the first hybrid investment property in Egypt, and Kinda, the renowned Canadian-inspired community and lifestyle brand in Taj City.

Inspired by Japan’s traditional culture

Origami is a unique signature community that is inspired by Japan’s traditional culture. The project is themed around simplicity, space efficiency, and style. The architecture of the project is modern minimalist Origami-inspired, with a simple, white-like feeling and clean lines. The project plays with impressions of light and depth to catch the eye, adding a touch of refinement and a sense of play with light and shadow. The project makes the most of forms to satisfy the preferences of customers.

Origami features a diverse range of residential units spanning 434,284 square meters and is divided into two phases. The first phase comprises more than 500 units of uniquely designed villas that cater to the various needs and preferences of customers. The first phase includes standalone villas spanning over 160 to 240 square meters, townhouses ranging from 156 to 159 square metres, and Quattro villas, divided into four sections over 143 square meters each. The project is expected to be completed within four years.

Madinet Masr’s expansion strategy

Abdallah Sallam, President and CEO of Madinet Masr, stated: “We are proud to announce that Minka, a subsidiary of Madinet Masr responsible for its signature communities, introduces Origami, which is Minka’s first contribution following its acquisition. Origami introduces an exquisite fusion of artistic and contemporary architectural concepts. Stemming from our keenness to introduce innovative real estate products and solutions, Madinet Masr aims to develop its extensive land portfolio, surpassing 9 million sqm, as we embark on creating sustainable communities per the highest efficiency and quality standards, building on our legacy that extends over 64 years”.

The launch of Origami in Taj City is a new step towards achieving Madinet Masr’s expansion strategy in 2023, following the launch of multiple projects including; the second phase of the Club Side in Taj City, the Rai project in Sarai, The Hoft in Taj City, and Zahw in Assiut as well as the infrastructure developments of Cavana in Sarai.

Taj City: A flagship project

Taj City is a flagship project by Madinet Masr that is located in New Cairo on the Ring Road. The project is within proximity of Cairo International Airport, and minutes away from East Cairo, Downtown, and Heliopolis. The project covers an area of 3.5 million square meters and offers attractive designs of residential complexes with best-in-class facilities, shopping concepts, and modern lifestyle, and a spectacular green landscape.

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Feature: Century-old Suez Canal bears witness to vicissitudes of Egyptians being trapped and salvaged "Remember that you are not merely shifting earth, you are bringing prosperity to both your families and this beautiful land," the groundbreaker Ferdinand de Lesseps, former French vice-consul in Egypt's Alexandria, told Egyptian workers rallied around him at the ceremony. What unfolded afterward, however, proved his speech was yet another hollow promise by Western colonizers. A cargo ship travels on the Suez Canal in Ismailia Province, Egypt, Jan. 13, 2024. (Xinhua/Ahmed Gomaa) In the ensuing years, 120,000 Egyptians toiled to death during the excavation. After the completion of the canal, Britain and France, scheming to control the vital maritime trade route, employed debt traps and even resorted to warfare against Egypt, plunging its populace into a century-long misery. "Perhaps in the eyes of others, the canal is just a trade route, but for Egyptians, blood and tears flow there," recalled Wael Kaddour, who had served as a board member of Egypt's Suez Canal Authority. "It's part of our lives," said the 80-year-old man. HOLLOW PROMISE Thursday marked the 165th anniversary of the Suez Canal's excavation. The story of the canal began in 1854 when Mohamed Said, the ruler of Egypt, granted de Lesseps the concession to set up a company to build the canal and to operate it for 99 years before giving back its ownership to Egypt. The concession stipulated that Egypt ceded the rights to dig and manage the canal to the Universal Company of the Maritime Canal of Suez founded by de Lesseps while providing the land and four-fifths of the labor force for the canal project at no cost. A large ship travels on the Suez Canal in Ismailia Province, Egypt, Jan. 13, 2024. (Xinhua/Ahmed Gomaa) To raise the 200 million francs needed for the canal's excavation, de Lesseps's company split the funds into 400,000 shares available for public purchase. However, just over half of these shares were bought, with Egypt acquiring less than 100,000 shares. None of the shares allocated for Britain, the United States, Austria, and Russia found buyers. The French, keen to ensure the success of the Suez Canal project, encouraged Egyptians to purchase the remaining shares. However, given Egypt's already strained finances, it seemed impossible to afford such a substantial amount. Said had no choice but to borrow large sums from Britain and France at exorbitant interest rates. This marked the start of Egypt's gradual fall into a carefully designed debt trap laid out by Western powers. As the excavation progressed, costs soared, leaving Egypt with no choice but to keep borrowing from Britain and France. Egyptian railways, land, and even future canal revenues were all pledged as collateral to European nations. By the time the canal was completed, Egypt's financial situation was on the brink of collapse. European capital has largely swallowed up the Egyptian peasant economy. Enormous tracts of land, labor, and numerous labor products, have ultimately been converted into European capital and have been accumulated, wrote Polish-German political theoretician Rosa Luxemburg. From the inception of canal construction until the mid-1870s, Egypt's external debts increased 23 times, while revenues increased only five times. The debt service absorbed two-thirds of state revenues. In 1876, Egypt, overwhelmed by its rapidly accumulating debt, declared bankruptcy. Seizing the opportunity, British creditors moved to claim Egypt's shares in the Suez Canal, and Western powers took full control of the canal without firing a single shot. MILESTONE TOWARD NATION INDEPENDENCE Despite the loss of several friends and relatives in the war sparked by the canal's nationalization, Kaddour said he still took pride in former Egyptian President Gamal Abdel Nasser's decision made 68 years ago. The nationalization of the Suez Canal has changed the destiny of Egypt, he said. A vessel is seen on the Suez Canal in Ismailia Province, Egypt, on Jan. 3, 2022. (Xinhua/Ahmed Gomaa) In 1952, Egyptian military officers led by Nasser staged a revolution, overthrowing the pro-Western monarchy, and the following year witnessed the establishment of the Republic of Egypt. On July 26, 1956, 100,000 Egyptians gathered at Liberation Square in Alexandria to celebrate the fourth anniversary of the revolution. Before the cheering crowd, Nasser declared that he had signed into law the nationalization of the Suez Canal Company on that very day. "We shall not let imperialists or exploiters dominate us. 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Feature: Century-old Suez Canal bears witness to vicissitudes of Egyptians being trapped and salvaged
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