Minister of Industry Khaled Hashem met with executives of Bel Egypt to discuss the company’s operations, expansion plans, and future investment strategy in the Egyptian market, reaffirming the government’s commitment to supporting investors and strengthening the country’s industrial base.
The meeting was attended by Hany Aram, Regional Manager of Bel Egypt for Egypt and North East Africa, and Noha Adel, Cluster Legal and Governmental Affairs Director for the Middle East and North East Africa.
During the meeting, Bel Egypt highlighted its nearly three-decade presence in the Egyptian market since 1998, noting that it has invested €150m in the country to date. The company also revealed that around 80% of its production is exported to nearly 19 countries, with exports exceeding €1.4bn over the past 15 years, reinforcing Egypt’s position as a regional manufacturing and export hub.
The discussions also covered the company’s production operations at its factory in 10th of Ramadan City. Bel Egypt said the facility sources 90% of its packaging materials locally, reflecting its commitment to strengthening domestic supply chains and increasing local manufacturing content.
The company also outlined an innovative distribution model developed during recent crises, which helped ensure the uninterrupted supply of its products to both domestic and regional markets.
In addition to its business operations, Bel Egypt reviewed several of its corporate social responsibility initiatives. These included programmes aimed at creating employment opportunities for young people leaving care institutions through partnerships with private sector organisations, as well as healthcare initiatives for retail partners and their families and digital financing solutions for small retailers.
For his part, Hashem stressed that all investor complaints are subject to continuous follow-up and prompt action to ensure their swift resolution.
He added that the government remains committed to implementing the political leadership’s directives to create an attractive investment climate and provide full support to investors operating in Egypt.