Tatweer Misr has launched the Benebny Hayah (Building Life) campaign, in collaboration with Dar Al-Orman Charity Association, in efforts to jointly fight the ongoing coronavirus (COVID-19) pandemic.
Part of the collaboration includes reconstructing and revamping homes in Minya governorate’s Kafr Abdel Khalek village.
By undertaking the construction works, Tatweer Misr will supply houses there with water systems and electricity. With the facilities in place, this would ensure housing remains hygienic and abides by the World Health Organization’s (WHO) safety measures of staying home, maintaining social distancing, and washing hands regularly.
Tatweer Misr will also support families in the village who have survived off of daily incomes by supplying them with necessary food items throughout Ramadan.
Moreover, through a partnership with the Ahl Masr Foundation and other entities, the real estate company will donate medical supplies such as ventilators, monitors, syringes, and PPEs for healthcare workers at government and university hospitals, to increase their capabilities to fight the coronavirus.
Tatweer Misr was encouraged to take internal safety measures to keep its employees safe, while ensuring ongoing business operations. The on-site workforce has been reduced by 50% at all of its construction sites, whilst also supplying all hygiene measures. There are also medical units and doctors on hand to ensure regular checkups for workers, with remote working options for office-based employees also available to reduce the risk of infection.
Ahmed Shalaby, President and CEO of Tatweer Misr said, “In the wake of the COVID-19 pandemic, government officials, NGOs, and business leaders have become aware of the need to join hands and forces to prevent the outbreak of the virus. Throughout the first quarter of 2020, we have seen several initiatives and steps taken from the private sector in order to support the government in containing the virus and offer the needed medical support to the affected individuals.”
Shalaby added that Tatweer Misr realised lower socio-economic classes in Egypt will be unable to follow the WHO’s guidelines, as their homes lack basic sanitary facilities. Moreover, Shalaby noted that this particular section of society cannot afford a lockdown, as the breadwinners rely on daily incomes to sustain their families.