Coldwell Banker Egypt has announced the launch of its innovative platform, Meta Egypt, which promises to transform the real estate industry in the country. Created in partnership with Estate Waves, Meta Egypt is an all-inclusive virtual reality platform designed to showcase over 450 property projects from major development companies across Egypt.
In a press conference to announce the new platform, Karim Zein, CEO of Coldwell Banker Egypt, underscored the company’s dedication to incorporating cutting-edge technology to drive sales growth and deliver a dynamic experience to their clients.
CEO of Meta Egypt Ahmed Sobhy stated that the platform will assist customers in making informed purchase decisions while also presenting opportunities for real estate exports.
As the first platform of its kind, Meta Egypt utilises metaverse technology to offer customers an unparalleled virtual experience when exploring properties.
With investments totaling EGP 150bn , Meta Egypt will showcase over 30,000 residential, commercial, and administrative units from 100 of Egypt’s largest real estate development firms. Customers will be able to take virtual tours of each unit with a 360-degree view, preview dimensions and internal divisions while also viewing all specifications and details of the property.
Aside from providing virtual tours and Metaverse technology, Meta Egypt also offers a comprehensive array of services. Customers will have the opportunity to communicate with marketing officers to obtain precise details about units that interest them. Additionally, they can meet with real estate development companies, marketers, finishing and interior design firms, as well as real estate financing institutions and banks. Meta Egypt partners with a CRM platform to ensure the protection and security of customer data.
Ahmed Sobhy, CEO of Meta Egypt, added: “Our goal is to make Meta Egypt the largest virtual real estate market based on modern technology, leveraging virtual reality to provide customers with an opportunity to discover the newest projects in Egypt and make informed decisions. The platform will open doors to new opportunities for real estate exports.”