Brmaja acquires 70% of Wellness Plus mental health platform

Mohamed Alaa El-Din
3 Min Read

Brmaja Innovation — a subsidiary of the leading global group Brmaja Digital Solutions — signed a partnership agreement with the founders of Wellness Plus and the 100 Million Mental Health Initiative to create and launch an electronic platform for Wellness Plus to provide mental health services online via the web and a mobile application in Egypt and the Middle East.

Brmaja Innovation owns 70% of the new entity, where the platform will be characterised by its design and programming by Brmaja Innovation, including the mobile application and the website, in addition to the full support of Brmaja Innovation for marketing and promoting the platform’s services inside and outside Egypt with the provision of hosting services and video conferencing services.

The Wellness Plus mental health platform will also provide bank link services to support payments for clients and patients who will receive the treatment service online. Moreover, it will include a group of senior specialised psychiatrists as well as psychological rehabilitation specialists and many mental health specialties that have met with great success on Wellness’ social media pages.

Brmaja Solutions is a global leader in digital solutions, and it owns both Brmaja Technology and Brmaja Innovation. It is present in 16 countries, including eight main countries — Saudi Arabia, Egypt, Kenya, Nigeria, Rwanda, Uganda, Tanzania, and the UAE — and its services reach eight other countries — the US, India, Pakistan, Algeria, Morocco, the UK, Canada, and Ukraine.

For his part, Hatem Bakheet — the Chairperson of Brmaja Solutions — said that this cooperation comes within the framework of the group’s plan to expand inside Egypt during the current year and increase its investments in the local market by 20% during 2022 in light of strengthening cooperation and developing joint investments between the Kingdom of Saudi Arabia and Egypt.

Aisha Hassan — the Behavioural Adviser and Founder of the 100 Million Mental Health Initiative — said that the founders and providers of Wellness Plus mental health services on social media and the 100 Million Mental Health Group are proud and excited to cooperate with Brmaja Innovation to launch the application and website to provide more advanced, easy, and private services for clients and patients.

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