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Dailynewsegypt > Blog > Business > Tourism > GEM’s upcoming catalogue to act as one of museum’s most important promotional treasures
Tourism

GEM’s upcoming catalogue to act as one of museum’s most important promotional treasures

Nehal Samir
Last updated: 2021/02/04 at 1:25 PM
By Nehal Samir 2 Min Read
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Egypt’s Grand Egyptian Museum (GEM)
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The Grand Egyptian Museum’s (GEM) soon-to-be-printed catalogue is set to serve as one of the museum’s most important promotional treasures.

The remarks came during meeting of the museum’s Board of Directors, chaired by Minister of Tourism and Antiquities Khaled El-Anani. The meeting took place to discuss many important topics regarding business developments in the museum.

During the meeting, the board members agreed on the importance of printing the museum catalogue in the near future. This will serve as one of the most important means of promoting the museum and introducing its artefacts before its opening.

Also reviewed during the meeting was the museum’s website, which has been designed according to the highest international standards, and is on a par with websites of other major international museums.

The executing company displayed its design, the website’s most important pages, and the electronic services it provides to introduce all the museum’s activities, in preparation for its launch before the opening.

 The findings of the business development review were also discussed in the files of the promotional campaign and the activities of the museum’s opening ceremony. This came in addition to reviewing the report on the results of contracting with the coalition that will provide and operate the museum’s services.

El-Anani thanked the staff for the efforts made during the past two years to reach the final stages of the process of operating services.

Notably, GEM is the largest museum in the world dedicated to one civilisation, and its opening in the second half (H2) of 2021 is eagerly awaited. The museum has been built on 117 acres in Giza, and will display over 5,000 artefacts from the tomb of the boy Pharaoh Tutankhamun, which will be displayed together for the first time since their discovery.

GEM also features the first hanging obelisk in the world, along with a Grand Staircase replete with monumental artefacts.

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TAGGED: antiquities, GEM, Grand Egyptian Museum, museums
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