Data, AI, e-payment most important for Egypt’s digital transformation: Experts

Daily News Egypt
3 Min Read

Egypt’s national developer of digital payments infrastructure, e-finance, is sponsoring the Payment, FinTech, and Digital Inclusion Forum and Exhibition (Pafix) for the seventh consecutive year, in support of Egypt’s financial inclusion strategy and digital transformation, according to the company’s Chairperson Ibrahim Sarhan.

Sarhan’s remarks came during the opening session of the Cairo ICT 2020 exhibition and conference, which is taking place at the Egypt International Exhibition Center (EIEC) until 25 November.

Sarhan emphasised the importance of his company’s work on the ground in the country’s strategy for digital transformation, particularly after winning the tender for online trains ticket bookings.

Michael Lee

The company’s work in this area comes in addition to its collaboration with the Ministry of Tourism and Antiquities on the online bookings system for museums tickets. The collaboration ensures that tickets to Egyptian museums can now be booked both from inside and outside the country via the Internet, using a fully intelligent payment system.

Michael Lee, head of corporate group at Huawei North Africa, said that the world is witnessing the implementation of new types of technology, such as artificial intelligence (AI), and solutions for smart industries covering smart cities and transportation. This is in addition to business solutions for important sectors such as the financial and industrial fields.

Lee touched on the company’s projects, which have positively affected the lives of many citizens, including the residents of Al-Rehab City in cooperation with Talaat Mustafa Group (TMG). Huawei technologies are being used for the city’s security and transportation, as well as managing the facilities for the development’s 90,000 residents.

He said that Huawei focuses on implementing solutions that are suitable for purchase from companies and the government, by providing the appropriate solutions specifically for their needs. This is particularly important in the digital transformation era, which extends from small- and medium-sized enterprises (SMEs) to the largest government agencies.

Moreover, Andrew Brown, Director of IBM Group for Cloud and Cognitive Solutions, confirmed that his clients have recently witnessed major changes in their business performance. His role is to redraw the investment map and priorities, based on the company’s new method of working.

He emphasised the importance of using data, especially as 90% of the data is not used in product redevelopment or business development. Data can be used to achieve added value based on the way customers use it, to reproduce decisions that support the business environment and investment decisions.

Brown made light of the importance of relying on cloud computing solutions, because it achieves much greater stability than retaining data internally. This is particularly so if it is linked to the company’s entire work environment, which includes its partners and customers.

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