ADIB adopts ambitious strategy to enhance its presence in Egyptian market: Aly

Daily News Egypt
2 Min Read

Mohamed Aly, chief executive officer and managing director of Abu Dhabi Islamic Bank (ADIB), said that the bank is adopting an ambitious strategy to enhance its presence in the Egyptian market, which will lead to the expansion of the bank’s banking operations in various fields, including corporate, retail, and small and medium enterprises, while diversifying banking solutions and Shariah-compliant products to the benefit of customers.

Last week, the bank announced the opening of its newest branch in Greater Cairo, the Thawra Street branch, which is the second branch to be opened in 2018, following the Fifth Settlement branch in January 2018.

The opening of these two branches is part of the bank’s expansionary policy in the Egyptian market, which is based on achieving geographical spread in important locations, while providing the latest banking services to a wider base of customers nationwide through 70 locations, which contributes to the advancement of the Egyptian economy and the introduction of new customer segments to the banking sector.

According to Aly, the bank’s management is committed to achieving high growth rates through the geographical redistribution of branches to ensure a better presence and wider spread to attract a wider base of customers to attract and serve larger segment of society, as well as offering excellent banking products and solutions that meet the needs of the bank’s customer base in most governorates.

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