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Sustainable customer analytics essential for Egyptian retailers to maintain competitiveness: Booz Allen Hamilton

Customer analytics investment provides exciting opportunities for the growth and development of retail sector workers in Egypt to help them remain competitive in the region, according to a report by strategy and technology consulting firm Booz Allen Hamilton. The report, titled “Next Generation Retailers: Power Up Your Analytics”, sheds light on how data analytics can …

Reem Hosam El-din

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