Wael Hamed — Director of the Micro, Small, Medium Enterprise Development Agency (MSMEDA) in Port Said — said that since 2021, the agency has financed 2,871 small and micro projects with EGP 100m.
He added that these funds created approximately 4,872 jobs, funded 150 feasibility studies to implement projects for the residents of the governorate, and granted 332 final licenses. Additionally, the statuses of 84 informal enterprises were legalised and 245 classification and privilege certificates were issued.
This came on the side-lines of the MSMEDA’s branch in Port Said organising a free training course for owners of small and medium enterprises (SMEs) in the governorate.
The course aims to introduce trainees to e-marketing methods and mechanisms for integrating products into major electronic platforms as well as enhancing clients’ skills and helping them present their products professionally on social media websites.
During the training course, participants were taught ways to register and display their projects on the platforms of small projects and partner platforms Jumia Egypt and Amazon Egypt, in addition to registering projects in the Government Suppliers Registry in accordance with Enterprise Development Law No. 152 of 2020.
Ahmed Al-Kinani — a Representative of the Central Sector for Non-Financial Services — said that the agency is working to provide various aspects of support to owners of small enterprises to help them expand the promotion of their products according to the latest technological methods used, which enables them to continue in their businesses.
He added that the agency is developing its mechanisms to reach customers in various governorates through the Mobile Projects Development Unit, which provides various services to develop customers’ skills in the field of marketing.