The BOGO plus team is aiming at providing more useful solutions through a booklet that contains many coupons that allow the customer to buy a product and get another for free, with plans to include 200 brands, after having included 170 brands already.

Medhat Yassin, CEO of BOGO plus, said that customers’ demand for the BOGO plus booklet has doubled significantly during the current period compared to last year due to the large number of offers and discounts offered by the company to the customer, amid ongoing price hikes.

He explained that BOGO plus includes five categories: restaurants and cafes, toys for children, beauty and health, hotels and products, clothing and fashion. The booklet contains over 1,000 offers and will expire by the end of next year.

Yassin confirmed that the company agreed with 170 brands so far, including restaurants, cafeterias, taverns, clinics, etc., aiming to reach 200 brands next year.

The company also launched a WhatsApp service to allow clients to stay updated with all the offers on daily basis or through the company’s Facebook page, which is now being followed by 300,000 people.

Yassin said that a committee had been assigned by the company to find out all the details of the products, before entering the booklet to ensure the quality of products they provide to clients.

On the number of customers, he explained that BOGO plus has been able to spread significantly during the past four years, especially in the Greater Cairo governorates.

He explained that all governorates are covered in terms of tourist offers, available through the BOGO plus booklet.

BOGO plus was initiated in December 2012 and was founded Medhat Yassin.