By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
DailynewsegyptDailynewsegypt
  • Home
  • Business
    BusinessShow More
    Popular video-sharing app TikTok was granted by the U.S. government a 15-day extension to reach a deal with U.S. buyers, a federal court filing showed Friday. This means the deadline for ByteDance, TikTok's Chinese parent company, to reach a deal with Oracle and Walmart has been extended from Nov. 12 to Nov. 27, according to the U.S. District Court for the District of Columbia.
    TikTok updates its community guidelines
    March 23, 2023
    IFC to invest in Mediterrania Capital Partners’ fund to support African mid-cap businesses
    IFC to invest in Mediterrania Capital Partners’ fund to support African mid-cap businesses
    March 23, 2023
    Sukari gold mine’s production reaches 5.2 million ounces with $7.5bn revenues in February 2023
    Sukari gold mine’s production reaches 5.2 million ounces with $7.5bn revenues in February 2023
    March 23, 2023
    EFG Hermes records EGP 11bn revenue in FY22
    EFG Hermes records EGP 11bn revenue in FY22
    March 23, 2023
    Egyptian Environment Minister discusses cooperation with WFP representative in Cairo 
    Egyptian Environment Minister discusses cooperation with WFP representative in Cairo 
    March 23, 2023
  • Politics
    PoliticsShow More
    Egypt's Health Minister discuss bilateral cooperation with an Italian delegation 
    Egypt’s Health Minister discuss bilateral cooperation with an Italian delegation 
    March 23, 2023
    Egypt’s foreign minister phones Algerian counterpart over boosting ties
    Egypt’s foreign minister phones Algerian counterpart over boosting ties
    March 22, 2023
    Turkish President  Recep Tayyip Erdoğan and Egypt President Abdel-Fattah Al-Sisi met in Doha
    Opinion| Türkiye and Egypt: For better times with many opportunities
    March 22, 2023
    Drought caused 43,000 deaths in Somalia in 2022: UN
    Drought caused 43,000 deaths in Somalia in 2022: UN 
    March 22, 2023
    Opinion| The Chinese dragon occupies America's place in the Middle East
    Opinion| The Chinese dragon occupies America’s place in the Middle East
    March 22, 2023
  • Interviews
    InterviewsShow More
    Government should help Egyptian arts revive its pioneering role: Omar Abdel Aziz
    Government should help Egyptian arts revive its pioneering role: Omar Abdel Aziz
    March 15, 2023
    Interconnected healthcare systems in Africa require political will from North African leaders: Amref official
    Interconnected healthcare systems in Africa require political will from North African leaders: Amref official
    March 12, 2023
    EGX ready for government’s IPOs programme: Chairperson
    EGX ready for government’s IPOs programme: Chairperson
    February 15, 2023
    British International Investment invests $4.5bn in 700 businesses across Africa: Sherine Shohdy
    February 15, 2023
    Valeo has invested around €0.5bn in Egypt over the past 10 years: CEO
    Valeo has invested around €0.5bn in Egypt over the past 10 years: CEO
    December 27, 2022
  • Culture
  • Opinion
  • Sports
  • Lifestyle
Reading: Why YouTube Red may have a tough time in Germany
Share
Notification
Latest News
Popular video-sharing app TikTok was granted by the U.S. government a 15-day extension to reach a deal with U.S. buyers, a federal court filing showed Friday. This means the deadline for ByteDance, TikTok's Chinese parent company, to reach a deal with Oracle and Walmart has been extended from Nov. 12 to Nov. 27, according to the U.S. District Court for the District of Columbia.
TikTok updates its community guidelines
Business
Strong representation of women in TV series of Ramadan 2023
Strong representation of women in TV series of Ramadan 2023
Culture Cinema
IFC to invest in Mediterrania Capital Partners’ fund to support African mid-cap businesses
IFC to invest in Mediterrania Capital Partners’ fund to support African mid-cap businesses
Business
Sukari gold mine’s production reaches 5.2 million ounces with $7.5bn revenues in February 2023
Sukari gold mine’s production reaches 5.2 million ounces with $7.5bn revenues in February 2023
Business
EFG Hermes records EGP 11bn revenue in FY22
EFG Hermes records EGP 11bn revenue in FY22
Business
Aa
Aa
DailynewsegyptDailynewsegypt
  • Home
  • Business
  • Politics
  • Interviews
  • Culture
  • Opinion
  • Sports
  • Lifestyle
  • Home
  • Business
  • Politics
  • Interviews
  • Culture
  • Opinion
  • Sports
  • Lifestyle
Have an existing account? Sign In
Follow US
  • Advertise
© 2023 DNE News. All Rights Reserved.
Dailynewsegypt > Blog > Business > Technology > Why YouTube Red may have a tough time in Germany
Technology

Why YouTube Red may have a tough time in Germany

Deutsche Welle
Last updated: 2015/10/23 at 4:55 AM
By Deutsche Welle 5 Min Read
Share
SHARE

Would you pay $10 a month for ad-free videos on YouTube? The video sharing giant believes some will, as it launches a new subscription plan in the US. Could YouTube Red affect ongoing legal disputes in Germany?
With YouTube’s newly revealed new subscription plan – called YouTube Red -, users can pay $10 a month to get access to ad-free videos, new original series and clips from top YouTubers, as well as an unlimited access to music streaming.

The new service would also allow users to download videos to their mobile devices and listen to music while using other apps.

One major challenge is to get people to pay for a service they long associated with being free, RBC Capital Markets analyst Mark Mahaney said in a speech on Wednesday (21.10.2015). Other streaming services such as Hulu, Pandora, Spotify, and TuneIn also currently offer an ad-free paid option.

Britta Lüerssen, head of Research and Development at the Bundesverband Musikindustrie, representing the music industry in Germany, doesn’t see why YouTube’s plan wouldn’t be successful in the country: “It already works – with Deezer, Spotify and co,” who also offer ad-free subscriptions, she told DW.

Yet Lüerssen explains that a large proportion of Germans still prefer physical formats to streaming. “But the digital realm is growing very well,” she adds.

Exclusive content for subscribers

Some content will be specifically developed for the new service. For example, YouTube stars the Fine Brothers will create a series about a singing competition and video game-playing star Felix Kjellberg matched up with the makers of “The Walking Dead” to create a reality TV series called “Scare PewDiePie.” Lilly Singh, aka Superwoman, is creating the movie “A Trip to Unicorn Island” with YouTube.

The subscription will also include access to another app which will be launched by YouTube later on this year, at an unspecified date. The new YouTube Music app will allow users to change the settings on music videos to play the audio only.

Soon in Germany?

YouTube Red will be launched on Oct. 28 in the US and the two new services should be made available worldwide in 2016. Yet legal hurdles could complicate the platform’s future plans in Germany.

YouTube users in the country are used to seeing an error message appear when trying to watch music videos, although the message accusing GEMA, the German performance rights organization, for the video’s unavailability was declared illegal in May 2015.

It remains to be seen how the ongoing legal dispute between the video sharing platform and GEMA will affect the establishment of a similar subscription plan in Germany.

“YouTube has not approached us yet on this issue,” Franco Walther, spokesperson for GEMA, told DW.

On June 30, 2015, Google’s subsidiary YouTube won a partial victory against GEMA in a state court in Munich, which ruled that the video platform could not be held liable for revenue losses. Three legal proceedings are still ongoing, according to GEMA.

The little copyright problem

Commenting on the new services on the website of the German magazine “GameStar,” some users specifically wrote they would be ready to subscribe to the plan if it were to solve the legal problems with GEMA.

Asked if such a subscription plan could be done in Germany, Franco Walther added “Like all music streaming providers, YouTube can establish contracts with the copyright holders, and then there is basically nothing to be said against it.”

During the launch event for the press, YouTube’s chief business officer, Robert Kyncl, said the company plans to share the “vast majority” of the revenues with the original content creators but declined to go into details.

You Might Also Like

International powerhouse brands turn to inaugural GITEX Africa 2023 as launchpad to scale operations in the world’s next biggest digital economy  

DNE Awards honours e-Finance Investment Group as Most Influential in Digital Transformation

Al-Mashat participates in meeting on energy, hydrogen cooperation between Egypt, Germany

Egypt should allow more pluralistic views in media: German Ambassador

Three AI experts on how access to ChatGPT-style tech is about to change our world – podcast

TAGGED: Germany, markets, Youtube
Share this Article
Facebook Twitter Email Print
Previous Article Camel trade at Birqash market
Next Article Sieren’s China: No boom, no crisis
Leave a comment

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Ad image

Stay Connected

Facebook Like
Twitter Follow
Instagram Follow
Youtube Subscribe

Latest News

Popular video-sharing app TikTok was granted by the U.S. government a 15-day extension to reach a deal with U.S. buyers, a federal court filing showed Friday. This means the deadline for ByteDance, TikTok's Chinese parent company, to reach a deal with Oracle and Walmart has been extended from Nov. 12 to Nov. 27, according to the U.S. District Court for the District of Columbia.
TikTok updates its community guidelines
Business
Strong representation of women in TV series of Ramadan 2023
Strong representation of women in TV series of Ramadan 2023
Culture Cinema
IFC to invest in Mediterrania Capital Partners’ fund to support African mid-cap businesses
IFC to invest in Mediterrania Capital Partners’ fund to support African mid-cap businesses
Business
Sukari gold mine’s production reaches 5.2 million ounces with $7.5bn revenues in February 2023
Sukari gold mine’s production reaches 5.2 million ounces with $7.5bn revenues in February 2023
Business
//
Egypt’s only independent daily newspaper in English. Discuss the country’s latest with the paper’s reporters, editors, and other readers.

Quick Link

  • Home
  • Business
  • Politics
  • Interviews
  • Culture
  • Opinion
  • Sports
  • Lifestyle

Sign Up for Our Newsletter

Subscribe to our newsletter to get our newest articles instantly!

© 2023 DNE News. All Rights Reserved.

Join Us!

Subscribe to our newsletter and never miss our latest news, podcasts etc..

Zero spam, Unsubscribe at any time.

Removed from reading list

Undo
Welcome Back!

Sign in to your account

Lost your password?