Egypt Post has signed a cooperation protocol with The Entertainer, which specializes in providing loyalty and reward programmes, with more than 250 brands across the Middle East, South Africa, the United Kingdom and Southeast Asia. The agreement aims to provide Egypt Post customers with access to a wide range of offers and discounts powered by The Entertainer around the world.
The protocol was signed by Sherif Farouk, Chairperson of Egypt Post, and Ahmed Gaber, CEO of The Entertainer.
Sherif Farouk said that the cooperation protocol aims to provide a global electronic application specialized in designing loyalty and rewards programs that offers distinguished competitive discounts and offers to Egypt Post customers inside Egypt and around the world through post offices throughout the country, as it contributes to supporting the state’s plans aimed at implementing financial inclusion and digital transformation, and Egypt Post’s endeavour to motivate and encourage all customers to use cashless payment methods.
Farouk explained that the protocol comes as a continuation of Egypt Post’s efforts to develop its services and introduce new services targeting different segments of customers, as it will provide all Egypt Post customers with the ability to purchase consumer products offered by The Entertainer through its electronic application from Egypt and around the world, enabling all customers and merchants in Egypt to benefit from the offers and discounts offered by The Entertainer application.