The Accept for Technology and Payments announced a partnership agreement with valU, specialised in payment-on-instalment programmes, to avail the latter as an alternative payment method for online stores. The agreement offers online access to valU’s client base and selling proposition that allows consumers to pay on instalments over tenures between 3 and 24 months.

“We believe that by offering this solution to merchants in the country we are enabling businesses to reach their maximum growth potential, while embedding an indispensable payment method into the behaviour of the average Egyptian consumer,” stated the Co-Founder and CEO of Accept Payments, Islam Shawky.

The company strongly believes in the power of innovation in payments and that adding as many payment methods as possible to conventional methods, such as cash collection, credit and debit cards, mobile wallets and e-payments, enables merchants with multiple growth channels by accommodating consumer needs and behaviour, Shawky added.

Walid Hassouna, CEO of EFG Finance Holding, pointed out that the partnership comes in line with valU’s strategy in developing a proposition that suits the needs of younger demographics as well as increasing their points of sales to increase the number of clients’ purchase options.

“Our first partnership was with Tradeline Stores as a pilot, followed by Hedeya, Denta Carts, and 2B. This digital expansion resonated well with our clients, which gave us the drive to extend our services to other key e-commerce players through Accept’s leading digital services,” Hassouna added.