Regional network is named a Leo Burnett Worldwide 'Bright Star'

Agencies
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DUBAI: Leo Burnett Middle East and North Africa (Mena) recently earned international recognition as a 2006 “Bright Star from Leo Burnett Worldwide for delivering exemplary creative and business results.

Presented at a ceremony in Chicago attended by representatives of Leo Burnett’s offices around the world, the award is considered a significant mark of distinction and accomplishment by the global agency.

Tom Bernardin, CEO of Leo Burnett Worldwide, said it was no surprise that the Mena network was selected as a Bright Star. “I have always admired what the operation is capable of delivering – from their higher standards of creativity to their passionate commitment to serving their clients’ business objectives. They are an example for our other agencies to follow.

Farid Chehab, Chief Creative Officer for Leo Burnett Central and Eastern Europe, Middle East and Africa, said, “We are a company of big ideas and passionate people. This award is the result of our dedication to being steadfast brand builders for our clients and partners. It is a reflection of what we have done and what we will do.

Raja Trad, CEO of Leo Burnett Mena, said, “Our restless and relentless commitment to excellence has enabled us, first to win a Rising Star, and now a Bright Star. However, we are not satisfied and will keep challenging ourselves to win Agency of the Year.

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