Egypt has largest customer base in Arab region electronics market

Daily News Egypt
2 Min Read
Tablets remain ‘untapped market’ in Egypt: Nielsen (AFP Photo)

By Mohamed Alaa El-Din

A report by PAYFORT considered Egypt the largest market for electronics trade in the Arab region in terms of the number of online buyers. The number of Egyptian online buyers exceeded 15.2 million people, according to the company, while Saudi Arabia came in second place with 10.6 million online buyers, followed by Emirates with 6.8 million online buyers.

Lebanon came in fourth place with 2.6 million buyers, then Kuwait with 2.4 million buyers through the Internet, while Jordan took the last place with 1.6 million buyers.

According to the report, Egypt is the largest Arab country with access to the Internet, where there are more than 40.7 million Internet users. After that, Saudi Arabia comes in with 17.4 million users, then Emirates with 8.2 million users. The report said that the three countries will lead the change in the e-commerce industry in the Arab world during the coming period.

As for the payment methods, 72% of the Egyptians who buy through Internet prefer to pay in cash and only 22% prefer to pay through credit cards, while 2% use CashU services, and 1% use PayPal services.

Meanwhile, the majority of the customers who buy online in Egypt are low-income people, where the clients with monthly income of less than $286 represent 21% of the total online buyers, while people with a monthly income of $286-799 represent 37% of Egyptians.

 

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